TTB Seal

Department of the Treasury

The Tax & Trade Bureau
Washington, DC 20226

January 28, 2003

Letter from the Assistant Administrator regarding the new structure and organization of the Advertising, Labeling and Formulation Division


Dear Industry Members/Representatives:

On November 26, 2002, President Bush signed into law the Homeland Security Act of 2002. Section 1111(c) of that Act transferred certain authorities, functions, personnel and assets of the Bureau of Alcohol, Tobacco and Firearms (ATF) to the Department of Justice. The Act also established within the Department of the Treasury the Alcohol and Tobacco Tax and Trade Bureau (TTB) to be responsible for the administration and enforcement of the existing Federal laws and tax code provisions related to the production and taxation of alcohol and tobacco products. This law became effective on January 24, 2003.

While much progress has been made to complete the separation and transition of these two new agencies, many issues regarding our mission and organization have yet to be finalized. I have, however, attached an update that will provide you with some additional details about TTB's work. Other information will be forthcoming as it becomes available.

We anticipate that the organizational changes resulting from this move will have only minimal impact upon industry members and their representatives. There are however, a number of changes that resulted from this transition that I wish to inform you about. As stated above, the functions of the Alcohol Labeling and Formulation Division (ALFD) will no longer be carried out by ATF but will instead be transferred to TTB. Furthermore, the current responsibilities of ALFD will be expanded to include some of those previously carried out by the Market Compliance Branch. We will therefore take on a new name, the Advertising, Labeling and Formulation Division, which will allow us to keep our well-known ALFD moniker.

There are a number of personnel changes that have resulted from this transition, as well. I recently accepted the position of Assistant Administrator for Headquarters Operations within TTB. As a result, Karen Freelove, previously an Assistant Chief for ALFD, will take on the responsibilities as Acting Chief of the Division. In addition, Lynne Gittes, who has previously served as ALFD's Technical Adviser, will serve as Acting Assistant Chief overseeing the operations and responsibilities of the Customer Service and Formulation work groups. Warren Wynn, formerly a specialist in the Market Compliance Branch, will serve as the Acting Assistant Chief overseeing the operations and responsibilities of the Advertising, Trade Shows and Consumer Complaints work group. We have not yet named an Acting Assistant Chief for Labeling Operations, but we hope to fill this position in the coming days. These individuals, while acting, bring to ALFD years of expertise in the alcohol industry. I am fully confident that they, along with Donna Smith, our Supervisor for Information Technology, will lead ALFD in a direction that lends the greatest benefit to the regulated industry and to the American public.

Despite these minor changes, our work as a Division and as a Bureau will remain unaffected for the most part. The functions of TTB will continue to be housed at our current location and you can therefore continue to reach us where you have traditionally done so. We do ask, however, that you begin to address correspondence in a manner that reflects the name changes outlined above. You should also note that we have a new website, accessible at The email addresses of TTB staff have also changed. The new format for these addresses is:

The staff of TTB and specifically ALFD have welcomed these changes with great optimism. In doing so, we pledge to continue to provide you with the best possible services. This transitory period offers an excellent opportunity for you to make suggestions as to how we can better achieve this end. Should you have any ideas or any questions about this letter, you are more than welcome to contact me at (202) 927-8097 or Rick Evanchec at (202) 927-8128.


Sincerely yours,

Signature of Susan Stewart
Susan Stewart
Assistant Administrator
(Headquarter Operations)