TTB Mission, Vision, and Values


TTB's mission is to:

  • COLLECT the taxes on alcohol, tobacco, firearms, and ammunition;
  • PROTECT the consumer by ensuring the integrity of alcohol products;
  • ENSURE only qualified businesses enter the alcohol and tobacco industries; and
  • PREVENT unfair and unlawful market activity for alcohol and tobacco products.


TTB's vision is to be a model for next generation government in the regulation, taxation, and science of alcohol and tobacco products.


  • PEOPLE. We support each other through teamwork and collaboration, leveraging diversity and inclusivity.
  • INTEGRITY. We foster trust through honesty and transparency, conduct ourselves with professionalism and candor, and treat others with respect.
  • RESULTS. We are accountable and committed to delivering meaningful results.
  • ACCESSIBILITY. We are available to the public and our colleagues through communication and partnership.
  • INNOVATION. We are creative and resourceful in achieving the mission, taking manageable risks and adapting based on results.

View the TTB Strategic Plan for Fiscal Years 2018 – 2022 for details on the goals and objectives we're employing to achieve our mission.




Green icon with a white phone. CONTACT US

Questions? For questions relating to our strategic plan you may write us at:

Alcohol and Tobacco Tax and Trade Bureau
1310 G Street, NW , Box 12
Washington, DC 20005

Page last reviewed: October 18, 2018
Page last updated: October 18, 2018
Maintained by: Office of Strategic Planning and Program Evaluation