TTB Mission, Vision, and Values

Mission

TTB's mission is to:

• COLLECT the taxes on alcohol, tobacco, firearms, and ammunition;
• PROTECT the consumer by ensuring the integrity of alcohol products;
• ENSURE only qualified businesses enter the alcohol and tobacco industries; and
• PREVENT unfair and unlawful market activity for alcohol and tobacco products.

Vision

TTB's vision is to be a model for next generation government in the regulation, taxation, and science of alcohol and tobacco products.

Values

• PEOPLE. We support each other through teamwork and collaboration, leveraging diversity and inclusivity.
• INTEGRITY. We foster trust through honesty and transparency, conduct ourselves with professionalism and candor, and treat others with respect.
• RESULTS. We are accountable and committed to delivering meaningful results.
• ACCESSIBILITY. We are available to the public and our colleagues through communication and partnership.
• INNOVATION. We are creative and resourceful in achieving the mission, taking manageable risks and adapting based on results.

View the TTB Strategic Plan for Fiscal Years 2018 – 2022 for details on the goals and objectives we're employing to achieve our mission.